Charolais Society Seedstock Code of Conduct (4-Feb-10) This new and innovative programmed is aimed to be the first, Nationally recognised “Whole of breed” Code of conduct. The program... NARWEENA CHAROLAIS WEANERS SELL ON AUCTIONS PLUS (1-Feb-10) 601 Charolais Cross weaners were offered for sale on AuctionsPlus through Elders, on Friday 29th January 2010. It was the first time Geor... New Corporate Brochure (28-Jan-10) The new look  Charolais Corporate Brochure is now available. If you have not received your copy in the mail, contact ... Bondi Rescue meets Sowintoo Charolais (28-Jan-10) How did you celebrate Australia Day? Did you take it easy, was it just another day on the farm, or maybe you had the film crew and one of th... Election Results 2009/2010 (21-Jan-10) As per the Articles of Association, Charolais Society of Australia Ltd, Articles 57 – 75, votes for the election of Councillors of the...

The Australian Beef Industry is both huge and fragmented. This web site acts as a gateway to all you need to know about profitable beef production.

Charolais are the Breed of Need. There is only one reason why breeders use Charolais - to make more money. The business of beef production is as real as any other in that Economic Rationale takes precedence over Tradition.

Two significant driving forces in the Australian beef industry over the last few decades are:

• Consumers - demanding safe, traceable, healthy beef of guaranteed eating quality
• Escalating cost of production eroding returns (gross margin)
  

Charolais assist in delivering both satisfaction to customers and consumers while combating the forces of rising cost of production.

While the Charolais breed is renown for their remarkable growth rate that allows for earlier turnoff of cattle into specific markets, the modern Australian Charolais has adapted to suit the many varied climatic conditions that the harsh Australian environment dishes out.

This adaptability has been brought about by one factor only ... the need to make more money! Cattlemen in all parts of Australia recognise the benefits of the Charolais growth and carcase characteristics and set about evolving the breed through precise and deliberate genetic selection.

Hence now, the Australian Charolais is available for you to "Cross into Profit".