Charolais National Show & Sale The Charolais National Show & Sale will be held over Wednesday 12th & Thursday 13th August in Tamworth. The 2009 event will be held at the recently completed Australian Equine & Livestock Events Centre.... Charolais Muster - 9th - 12th July, Qld The Annual Charolais Muster is on again! From the 9th to the 12th of July, young cattle breeders between the ages of 8 - 25 years will meet at Boonah in southern Queensland....

Charolais Prove they are Simply the best (1-Jul-09) The winners of the 5th Annual Charolais Vealer Herd Competition were announced at the Celebration Charolais Beef Dinner held at the Hilton o... PARINGA PURCHASE OUTSTANDING SIRE PROSPECT (16-Jun-09) Tom and Olivia Lawson, Paringa Charolais, Yea, Victoria travelled to New Zealand last week, purchasing an outstanding young Charolais bull &... Huntington/Boobi Charolais & Charbray Bull Sale Results (12-Jun-09) CAPTION: Admiring the Matilda Country sale $13,000 top-priced Charolais bull Huntington Caleb were Bruce Godfrey, Boobi Charolais stud, Wint... Congratulations (10-Jun-09) Congratulations to Bernard & Geranda Lamers AM. For service to the community, particularly those affected by Leukaemia through the estab... Inaugural Matthew George Young Stockman Award (5-Jun-09) We are very excited to announce the inaugural Matthew George Young Stockman Award.This annual award is open to the Australian Beef Cattle In...

The Australian Beef Industry is both huge and fragmented. This web site acts as a gateway to all you need to know about profitable beef production.

Charolais are the Breed of Need. There is only one reason why breeders use Charolais - to make more money. The business of beef production is as real as any other in that Economic Rationale takes precedence over Tradition.

Two significant driving forces in the Australian beef industry over the last few decades are:

• Consumers - demanding safe, traceable, healthy beef of guaranteed eating quality
• Escalating cost of production eroding returns (gross margin)
  

Charolais assist in delivering both satisfaction to customers and consumers while combating the forces of rising cost of production.

While the Charolais breed is renown for their remarkable growth rate that allows for earlier turnoff of cattle into specific markets, the modern Australian Charolais has adapted to suit the many varied climatic conditions that the harsh Australian environment dishes out.

This adaptability has been brought about by one factor only ... the need to make more money! Cattlemen in all parts of Australia recognise the benefits of the Charolais growth and carcase characteristics and set about evolving the breed through precise and deliberate genetic selection.

Hence now, the Australian Charolais is available for you to "Cross into Profit".